Dollar Days Savings Come to Commissaries

By Bonnie Powell Defense Commissary Agency

Dollar Days, a growing trend in retail stores, are coming to commissaries in April. Patrick B. Nixon, chief executive officer and acting director of the Defense Commissary Agency, said commissaries in the United States kick off the new "Dollar Days" sales event during the first two weeks of April with plans for a repeat performance the first two weeks of August. Items throughout the store will feature dollar pricing.
Commissaries in Europe and the Far East also plan to participate in Dollar Days but the time frame may not coincide with stateside stores.
"Customers might see two-for-a-dollar deals, or even unusual deals such as three items for two dollars," said Nixon. "It all depends on the items up for sale naturally, but the key is in offering multiple items for even dollar amounts." Customers should look for "Extra Savings" signs in stores that will show the way to Dollar Days savings throughout their commissary.
If the sales promotion proves popular with customers, Dollar Days could be expanded to several times per year, according to Nixon. Theme sales have proven popular with commissary customers already. Many stores hold dollar sales or sidewalk sales and DeCA currently holds two worldwide case lot sales in May and October.